Tribes
kris-allen
Wow! I just finished watching the season finale of American Idol where the underdog, Kris Allen, beat out Adam Lambert! I think most people were in shock (including the judges) because Adam is clearly the more talented singer. So, how did this happen? Simple. Kris had more fans. His tribe was simply bigger.
Kris Allen’s win demonstrates a very important lesson in business! It’s not just about how good we are at what we do; it’s about how many fans we have who cheer for us!
So then, how big is our tribe? Are we increasing our sphere of influence on a daily basis, or are we simply hoping that our excellent service is going to be good enough . . . not the case for Adam; and definitely not the case for us!

