Marketers have noticed social media!

Paul Christ presents on his blog site, ‘All About Social Networks for Marketing’ (Aug 28, 2009), the following information:

Social networks have really caught the attention of marketers over the last few months. Here are a few stories that have shown up in just the last few days.

“Web 2.0″ officially became the 1 millionth word in the English language last June. The term represents the online technologies that have transformed the we-talk-at-you marketing monologue into an everyone-chimes-in democratic dialog.” (Exhibitor Online, “Trade Shows 2.0”)

“Marketers have noticed. Social-networking services increasingly are indispensable business tools, says Forrester Research. According to its survey of 1,217 business decision makers worldwide late last year, 95% use social networks to some extent.” (USA Today, “More marketers use social networking to reach customers” by Jon Swartz)

readings by darolyn quayle