Outsourcing in America

When companies need customer-service or IT employees, they sometimes choose to outsource labor overseas. These days, however, outsourcing is not the only option.

CNNMoney.com (”Forget India, outsource to Arkansas”) reports  that skilled, lower-cost labor can be had in rural areas of the U.S. “Ruralsourcing” or “onshoring” is a viable strategy that more companies are choosing as a means to stretch their budgets.

CrossUSA, based in Burnsville, Minnesota, is using an unlikely recruiting strategy. They hire older IT workers who want to further build their nest egg prior to upcoming retirement. The company’s 100 employees come from small nearby towns; for CrossUSA, that means low turnover since most of the employees have little desire to head out of their ruralscapes.

In these economic times, ruralsourcing is a great option for companies looking to expand on a budget and for the under-employed.